After releasing their second EP," It'z Just What We Do," via that deal, on July 16, 2012, they signed with Republic Nashville, part of the Big Machine Label Group. Upon pairing as a cover band ("We're out-of-the-box thinkers, and if you can lead a crowd to worship, you can lead a crowd to party," Hubbard told the Tennessean), by December 2011, the duo signed to Big Loud's Mountain label. The tandem emerged as teenage faith and worship leaders who met at Nashville's Belmont University, where Kelley arrived as a twice-transferred baseball pitcher and Hubbard as a student eager to be educated in the behind-the-scenes machinations of the music business. It's inspired so much from touring with the Backstreet Boys to working with artists and songwriters in Los Angeles." "The remix opened up many doors for us and expanded our minds as to what was possible in our careers. "When we did the remix of 'Cruise' with Nelly, that was a really big moment for us," Kelley told The Tennessean at the February 2022 opening of their Country Music Hall of Fame exhibition, "Florida Georgia Line: Mix It Up Strong." Over 12 years in Music City, the duo's blend of country, hip-hop, and rock elements achieved unprecedented commercial popularity. Their 2012 debut single "Cruise" was eventually remixed by rap superstar Nelly (who later partnered again with the tandem for their last hit, 2021's "Little Bit") and became the first country song ever to receive the Diamond (10 million sales) certification, spending 24 weeks at number one on Billboard's Country sales chart. On a July 2022 appearance on Bobby Bones' podcast, Hubbard noted that the breakup occurred because Kelley initiated them going solo, though there is "no bad blood between the two of them." Hubbard did add that they "might revisit getting the duo back together 10 to 15 years down the line." He then joked that they would not reunite before then, "even if they were offered $1 million to play a wedding."
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